Digital Strategist | Marketing Specialist | Product manager
I am a senior-level executive with over a decade of professional experience, including progressive responsibilities in senior management roles.
I am currently responsible for driving the regional strategy and operations for Marketing and Communication functions across all ISP schools in the Middle East. I lead all marketing initiatives in areas such as advertising, public relations and event planning with full P&L accountability for the regional marketing budget.
For the last 8 years, I have primarily worked on strategies that were heavily focused on digital marketing activities and lead generation campaigns.
In the process I’ve have acquired considerable skills and expertise in PPC campaigns, HTML coding, Adobe Creative Suite, Salesforce, Hubspot, Microsoft Dynamics, Wordpress development and social media automation tools.
As a key member of management teams, I've contributed not only to financial gains and business wins, but also to building a strong, positive and cohesive team.